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The Cultural Accelerator Marketplace (CAMP) helps brands deliver on media diversity goals

A new programmatic solution from GANTIC, a Quigley-Simpson affiliate, is making it easier to reach diverse audiences efficiently and effectively.

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Brands across industries are making it a priority to expand diversity in their media plans. However, it can be a challenge finding diverse-owned and operated media platforms and activating them in a way that effectively delivers reach.

To help make reaching diverse audiences easier, GANTIC, a Quigley-Simpson affiliate, is releasing the Cultural Accelerator Marketplace (CAMP). This first-of-its-kind programmatic solution uses first-party audience, contextual, and cognitive data through curated publishers to reach diverse audiences. Data sets are refreshed in real time with multiple levels of brand safety applications.

Some of the key features that help drive value, performance, and efficiency include:

  Highly Targeted PMPs
  400+ Direct-to-Publisher Relationships
  MAVEN-Certified Status
  Cookieless, Deviceless, Privacy-Protected Data
  Alternative ID Support, Ramp ID, UID 2.0
  Self-Service, Managed Service, White Label

Download the CAMP one sheet. For more information, email: [email protected]

 

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